Lead411
Lead411 is a B2B database founded in 2001 that combines verified emails and phone numbers with Bombora buyer-intent data and growth event alerts (funding, hiring, new offices), at an entry price more accessible than most competitors in the category.
Good price-to-data value for SMB sales teams in the US, with Bombora intent data and growth alerts included on annual plans, but exports are limited on the cheapest plan and pricing is less clear on the top tier.
Lead411 is one of the most veteran B2B data providers on the market — founded in 2001, before most of its current competitors existed — and has built its positioning around an accessible entry price without giving up intent data or growth event alerts. This review combines the product’s public documentation with verified user reviews on G2 and Capterra.
What Lead411 is and who it’s for
Lead411 is a B2B sales intelligence and contact data platform headquartered in Boulder, Colorado, aimed mainly at SMB sales teams prospecting in the US. Its database exceeds 450 million contacts across 20 million companies, with triple-verified emails and doubly-verified mobile numbers. It competes with Lusha, UpLead, SalesIntel, Seamless.AI and RocketReach, but differentiates itself by bundling Bombora intent data and growth event alerts (Growth Intent) directly into its plans, rather than selling them as separate add-ons.
What it’s like to use day to day
The workflow centers on searching contacts by standard filters (job title, industry, company size, location) and exporting directly to more than 25 native CRM and sales-tool integrations. The distinctive layer is buying intent: within the platform you can select between 5 and 25 intent topics — industry, competitor names, specific technologies — to identify accounts already actively researching solutions similar to what you sell, rather than prospecting blindly. Added to this are Growth Intent alerts, which flag sales triggers like a recent funding round, a new executive hire, or the opening of a new office.
Data quality and the intent-data nuance
User reviews on G2 and Capterra consistently praise the accuracy of the contact data, thanks to the triple-verification process for emails and double for phones, with reverification every 3-6 months. The one thing worth understanding before signing up is that Bombora intent data — one of Lead411’s most-cited selling points — is only included with annual billing; it’s not available on the monthly plan. That’s a reasonable condition given the entry price, but it can surprise anyone comparing only the monthly rate without reading the fine print.
Real user reviews (G2 and Capterra)
Lead411 holds a rating of 4.5 out of 5 on G2 and 4.7 out of 5 on Capterra, high figures for the category. Users mostly highlight the price-to-data value and ease of use; the most repeated criticisms point to the entry plan’s export limit and, to a lesser extent, occasionally outdated records, common across the entire B2B data industry.
Pricing and plans
Lead411 offers a 7-day free trial (up to 50 contacts, no credit card). The Spark plan starts at $49/month (or $490/year) with 1,000 monthly exports and no API access. The Ignite plan starts at $150/month (from $1,500/year) and includes API access and more export volume. The Blaze plan, built for teams that need unlimited exports, is custom-priced and requires contacting sales. There’s also an alternative Basic plan from $99/user/month with a three-month minimum commitment, 200 contacts a month, and credits that don’t expire. Bombora intent data is included at no extra cost only with annual billing.
What Trustpilot says: a very small sample worth reading with caution
Unlike G2 or Capterra, Lead411 has barely any presence on Trustpilot: just 2 reviews, with an average rating of 2.9 out of 5, both negative (1 star), one from May 2026 titled “They Scam companies,” where the user describes an unexplained account suspension after paying for the $99/month plan and no response by email. Lead411’s Trustpilot profile isn’t claimed by the company, which also doesn’t actively invite customers to leave reviews there, which likely explains the very low volume. It’s worth noting honestly in both directions: two reviews are too small a sample to draw statistical conclusions from, and it’s consistent with the general industry pattern that someone with a serious problem is more likely to be the one who bothers publishing it; but a report of unexplained account suspension is serious enough not to omit, even as an isolated case within a base of hundreds of mostly positive reviews on G2 (4.5/5) and Capterra (4.7/5). As of this review (September 2026), the prudent approach is to treat this as a signal to watch, not a confirmed trend.
How it compares to the alternatives
| Lead411 | Lusha | UpLead | SalesIntel | |
|---|---|---|---|---|
| Strength | Intent data + growth alerts included | LinkedIn extension and a genuine free plan | Real-time email verification (95%) | Human verification + Research on Demand |
| Entry price | From $49/month | Free / from ~$50/user/month | From ~$74-99/month | No public price (from ~$15,000/year) |
| Weakness | Limited exports on the entry plan | Phones less reliable than emails | High cost per credit | Total pricing opacity |
Frequently asked questions
How much does Lead411 cost? The Spark plan starts at $49/month (1,000 exports), the Ignite plan from $150/month with API, and the Blaze plan is custom-priced for unlimited exports.
Does Lead411 include buyer-intent data? Yes, it integrates Bombora intent data, but only with annual billing; it’s not available on monthly paid plans.
Does Lead411 have a free trial? Yes, a 7-day trial with up to 50 contacts (email or mobile phone), no credit card required.
Is Lead411’s coverage good outside the US? It’s notably weaker than its US coverage: if your prospecting is mainly international, it’s worth considering alternatives with better European coverage, like Cognism or Kaspr.
Why does Lead411 have so few Trustpilot reviews? The company hasn’t claimed its Trustpilot profile and doesn’t actively invite customers to leave reviews there, unlike its much more active presence on G2 and Capterra. With only 2 reviews (both negative), the sample is too small to be representative, though one of them — an unexplained account-suspension complaint — is worth keeping in mind before signing up.
Methodology for this review
This analysis is based on Lead411’s public documentation (official site and pricing pages) and verified reviews from real users published on G2, Capterra and Trustpilot, checked in September 2026. It does not replace our own extensive testing with a long-term active account. You can read more about how we work in our editorial methodology.
- SMB sales teams in the US looking for verified contact data at an accessible entry price
- Organizations that want to combine contact data with Bombora intent data and event alerts without paying separately
- Teams already using common CRMs that value having more than 25 native integrations available
- Teams that need intent data from month one without committing to an annual contract
- High-export-volume operations that can't work within the entry plan's 1,000 contacts/month limit
- Companies prospecting outside the US, where Lead411's coverage is weaker
More than 450 million contacts across 20 million companies, searchable by job title, industry, company size and location, with a primary focus on the US.
Triple-verified emails and doubly-verified mobile numbers, with a reverification cycle every 3-6 months.
A selection of intent topics (industry, competitors, specific technologies) to identify accounts actively researching solutions similar to yours.
Limitation: Only available with annual billing, not on monthly plans.
Alerts for sales triggers such as funding rounds, new executive hires, or the opening of new offices.
More than 25 native integrations, including the most common CRMs and outreach tools.
A built-in module for launching email and SMS campaigns directly to the contacts you've found, without relying on an external outreach tool.
Real-time tracking of growth triggers — recent funding rounds, hiring spikes, company expansions and tech-stack changes — to prioritize accounts most likely to be in a buying cycle.
Direct connectors with Salesforce, HubSpot, Zoho CRM, Microsoft Dynamics, Outreach and Salesloft, among others, plus Bombora intent data available on higher tiers.
Spark plan from $49/month (1,000 exports/month, no API) or $490/year. Ignite plan from $150/month with API access and more exports, from $1,500/year. Blaze plan with unlimited exports and custom pricing. Bombora intent data is included at no extra cost only with annual billing. There's also an alternative Basic plan from $99/user/month with a three-month minimum commitment.
Monthly or annual subscription by plan (Spark, Ignite, Blaze), with Bombora intent data included only on annual billing; there's also a per-user Basic plan with a three-month minimum commitment.
- Free plan: No
- Free trial: Yes
Price checked on September 12, 2026. Prices can change: check the current price with the provider.
- More than 450 million contacts across 20 million companies, with a strong focus on the US market
- Triple-verified emails and doubly-verified mobile numbers, reverified every 3-6 months
- Bombora buyer-intent data included on annually billed plans at no extra cost
- Growth Intent alerts (funding, hiring, new locations) useful for trigger-based prospecting
- Very high ratings on G2 (4.5/5) and Capterra (4.7/5), with more than 25 native CRM and sales integrations
- More accessible entry price than most of the competition: from $49/month on the Spark plan
- The entry plan (Spark) caps exports at 1,000 contacts a month and doesn't include API access
- Buyer-intent data (Bombora) requires annual billing commitment; not available month to month
- The Blaze plan, with unlimited exports, is custom-priced and not transparent up front
- Some reviews note occasionally outdated records, common across the whole category
- Weaker international coverage than US coverage, not well suited to prospecting outside the US
- Very sparse presence on Trustpilot (only 2 reviews, both negative), including one report of account suspension without explanation that's worth watching despite the small sample
See our editorial methodology.
- Data quality and accuracy7.8 / 10
- Ease of use8 / 10
- Price and value for money8.3 / 10
- Coverage and feature depth7 / 10
- Support and customer service7.5 / 10
- Trust (transparency and cross-platform consistency)6.5 / 10